If you run a business with a significant online presence, you know it’s a dog-eat-dog world on the internet. Every company competing for a slice of the online marketing pie has to contend with a fast-changing digital marketplace and an army of competitors looking to one-up them and hit on the next big innovation first. That’s why the top companies are seeking the help of a professional web designing firm, to ensure they stay ahead of the pack with eye-catching, optimized websites easy for customers to use.
You only get one chance to make a first impression in the digital marketplace, and a professional web design firm can ensure that customers’ first glimpse of your site makes them want to see more. We’re DM Collective, a full-service digital marketing and web designing firm based in the Calgary and Edmonton areas, and we’re taking on new clients looking to win the digital rat race. Read on to discover the top reasons we love web design – and you will too.
6 Amazing Reasons We Love Web Designing (And You Should, Too!)
Built for SEO
SEO, or Search Engine Optimization, is how you get your company to climb the search engine rankings. Web design plays a role in SEO by making it easy to find your website on any device and by loading your website with quality content that uses the keywords smartly. Understanding search engine algorithms is the key to get your company to show up early on Google, and a professional team knows how to win at the SEO game.
Optimized for Mobile
Having an optimized website for desktop browsers isn’t enough to win in the digital marketplace anymore, because studies show over eighty percent of customers make purchases on mobile. A website that works well on a desktop might be squashed on mobile, and the buttons might be difficult to press. A web design team can design a website that works equally well on either platform.
More Time for Product Development
There’s no one who can develop your product and build your brand like you and your team, so that’s where your efforts should be. Web design is our business, and we’ve built hundreds of websites for clients. By outsourcing your web design work to us, you’re getting the benefit of professional experience and saving your strength for the work only you can do.
A Safety Net
Even the most carefully planned website can hit sudden snags, from a server outage to a broken link. If you designed your own page, it might take a call to an outside IT expert to resolve the problem and get you back up and running. When you have a professional web design firm in your corner, you already have your IT expert just a phone call away and outages can be reduced from days to hours.
Better Conversion Rates
Getting eyes on your website isn’t enough unless you can convert those clicks to sign-ups and purchases. A professional web design team is trained in consumer psychology and knows how to encourage snap decisions. By making it easier to make purchases and giving visual cues to sign up, your website will deliver the conversions your business needs.
A Comprehensive Digital Marketing Plan
Full-service digital marketing agencies take the work of online marketing off your hands. Once we’ve designed your website, we can also handle your social media presence and deliver SEO-optimized content for your website regularly.
How Web Designing Can Transform Your Website and Business
Are you ready to send your business to the top of the Google search rankings? Contact DM Collective today for more information on our services or to set up a consultation today.